US Market Access: “Who Pays?” comes first! While the US market for medical technologies is the largest in the world, it is probably the most complex when it comes to the practical monetization of novel technologies. Even before: clinical validation plans are made, FDA trajectories are explored, or KOL recruited, the board (and in particular the CEO) of any entrepreneurial …
Category: Tips for Startups
Progress USA : Comment aborder le marché américain en période de COVID-19 ?
Beneficiez de du programme risingSUD et faites-vous accompagner par des professionnels ! Vous souhaitez progresser sur des aspects stratégiques avec une approche structurée afin de préparer votre lancement commercial américain ? Faites partie des 6 entreprises sélectionnées pour participer au programme Progress USA 2020 ! Un consultant chevronné de big bang factory (multi entrepreneur, expert en ventes, marketing ou levée de fonds) …
#5- Designing your product for FDA approval The example of 510k Premarket Notification Process
“Designing for FDA” is an essential part of any new product development process, which needs to be implemented 10 to 18 months before specific U.S. Market Entry and FDA submission plans are drafted. The Center for Devices and Radiological Health (CDRH) department of the Food and Drug Administration (FDA) has released Guidance for Industry on the 510(k) Premarket Notification Process …
Do your homework 📝before raising funding with US VCs
Dear fellows entrepreneurs, Please do your homework before raising funding with US VCs. This is also true with European ones by the way 🙃 They are going to conduct rigorous due diligence on your company and your team, so why don’t you investigate them as well before making any decision? 🏈 Build a list of their portfolio companies that ultimately …
Hey Start-ups, don’t wait to come to America!
“Don’t come to the US, it’s too soon for you”. WRONG! Don’t listen to the naysayers. I have been hearing this repeatedly in France. If you are an early-stage startup, people will tell you that you are way too young to go international. You need to prove yourself in the French market, validate your product, raise funding, become more mature, …
What does marketing look like for digital and global companies?
For some companies, marketing still means printing a glossy brochure as a handout for customer meetings. Needless to say we don’t think this approach is optimal to become digital nor global. As said in my previous blog post “how to shift to a digital and global business culture”, the very first thing you need to do is to stop your …
#4- No clinical or marketing claim without evidence
Let’s say your solution increases access to care, decreases the cost of care and improves outcomes…but can you prove it? In our previous articles we discussed the huge Cost of healthcare in the US and the latter seeking solutions that will Increase Access to Care, decrease the cost of care and improve outcomes. Let’s focus on the importance of evidence …
How to shift to a digital and global business culture
In my previous article I discussed about how we need to adapt to the new normal. In this article you will read about the important steps to adopt a digital and global business culture. When working with French entrepreneurs, we always feel some cultural differences that to our mind prevent some companies to truly become digital and global. 1- From …
How Covid could boost your US Market Entry ?
What we’ve learned about validating US product market fit during a crisis At big bang factory, we are obsessed with helping foreign startups succeed in the U.S and build global businesses. We work with founders to AB/test their solution with the same principle: “fake it until you make it”. We strongly believe that many of the toughest questions facing a …
You are wanted!
Marketing and Bus Dev Internship Type: Full time (3 months min) – Part-Time – (6 months min) We are currently looking for a self-driven intern to help our European clients succeed in North America. If you are interested in innovation, start-ups and international business this position is for you! Internship Position 🚀 YOUR MISSIONS :The intern’s activities will include the …