Why should you launch your French MedTech in the United States

Several Medtech startups such as DNA Script, Atlantic Therapeutics, and Congenica have recently crossed the Atlantic in search of a breakthrough in the United States. The common objective of French Medtechs is to deploy their technology internationally. The reason behind their desire to internationalize is to tackle a huge market, take advantage of consumption habits and regulatory aspects, as well …

Understanding your competition in the US

The combination of robust business infrastructure and openness to innovation makes the US seem like a logical next step for many innovative startups abroad. With such a vast opportunity, though, comes more competition. There is nothing more suspicious than a startup with no competition, especially in the U.S.! However, most Europeans underestimate how crowded and loud the US market is, …

AS2D enters into exclusive negotiations with Creative Specific Software with a view to acquiring a majority stake

big bang factory is happy to share the great news! We have been lucky enough to work with VA²CS on their go to market strategy to support their rapid international expansion. The AS2D joint venture, created by Arkéa Sécurité, a subsidiary of the Crédit Mutuel Arkéa group dedicated to connected services, and Delta Dore, a major player in the connected …

A SaaS company’s guide to international expansion

In general, businesses view international expansion as a difficult task. As an example, even for a European startup, scaling in Europe is not just about work. It’s about identity, tradition, style, provenance, and socialization that revolves around food and drink. You will need to learn the nuances of different cultures and languages that despite globalization – influence everything from communicating …

How to build a partner ecosystem in the US? Or the Chicken and Egg problem.

As a European startup with a deep engineering culture, it might seem obvious for you to tackle the US market with an indirect strategy. Indeed, you have a great product, but you lack:  the team,  the market knowledge  localized marketing and sales materials and/or the investment capacity  to sell directly. Plus, you must find local partners to provide integrations, logistics …

How to use Case Studies effectively

Using case studies in the right way can boost your US development  deal closing ratio. Case studies are a perfect and a valuable addition to your sales enablement library. Although several tutorials exist on how to create case studies, there is not much guidance on how to use them in your sales process. Having several years of experience in selling …

You are wanted!

International Development Consulting  for Tech Companies – Intern 👩🏻‍⚕️ WHO WE ARE big bang factory LLC is a growth operator for innovative companies willing to expand in the U.S. We are based in San Francisco, New York, and Boston, and count +25 U.S. market experts. big bang factory LLC has  supported over 250 entrepreneurs leading to 24 acquisitions and $500 …