In less than two months, you will be among the 4,500 companies or the 180,000 attendees at Consumer Electronics Show (CES) in Las Vegas. Among them you surely can count individuals (journalists, customers, partners, investors, etc.) that would change your destiny… if you could only meet them! But how can you draw their attention at such a giant technology fair? …
Category: Tips for Startups
Brand Construction: A Literal (and Figurative) Guide
By Steve Thomas. Steve is a copywriter for Spencer Brenneman, LLC and his post originally appeared on http://spencerbrenneman.com/brand-strategy-blog/. Spencer Brenneman President Douglas Spencer is an expert in brand strategy. We love telling our clients that successful businesses start with brand. No, not because it sounds pretty (it totally does though, right?), but because we know that businesses who understand their brand …
From Silicon Valley to the world: Building a Successful Venture Capital Network
The following is a featured piece from SuperReturn 365, published March 28, 2018. BGV General Partner Eric Buatois lends his insight. Read the original article here. Innovation is global and good ideas can come from anywhere – but how can you establish yourself and flourish despite the risks and threats? Eric Buatois, General Partner at Benhamou Global Ventures (BGV) discusses …
So, tell me: why I should buy?
Article originally published on Blue Dots Partners website: https://bluedotspartners.com/ Over the past three decades, I have met over 2,600 CEOs. For a long time, I used to ask them the same question: “What does your company do”? They love that question. They get it all the time, at cocktail parties, on flights to business trips, at a PTA school meeting, …
Perfecting Your Pitch
By Bill Reichert, Co-founder @Garage Technology Ventures Endless articles, books, and blogs have been written on the topic of business plan presentations and pitching to investors. In spite of this wealth of advice, almost every entrepreneur gets it wrong. Why? Because most guides to pitching your company miss the central point: The purpose of your pitch is to sell, not to …
How to sell disruptive products to C-level executives?
post written by our Advanced Business Development Advisor, Robert DiLoreto, now VP Sales US @MicroEJ The key to explosive growth, shorter sales cycles and larger transactions is to target the C-suite. However, most of the selling methods you’ll see on the market do not talk about selling to the C-suite. C-suite executives have a different perspective from management and operations …