DAMAE Medical raises €5M in Series A Financing

DAMAE Medical, a MedTech company developing optical imaging medical devices and AI software platform to help dermatologists manage their patients, announced today the closing of a €5 million Series A financing. Advised by Klever Invest, the round was led by BNP Paribas Développement and followed by the historical investors Kurma Partners and Paris Saclay Seed Fund. The closing of this …

Veranex Announces Acquisition of IMMR

big bang factory is happy to share the great news! We have been lucky enough to work with IMMR on their go-to-market strategy and help them find a cost-effective way to launch in the US.  Veranex, the first concept-to-commercialization global service provider dedicated to the MedTech industry, today announced the acquisition of IMMR, a leading preclinical science organization that provides …

Pricing is the backbone of your U.S. strategy

👁‍🗨 Know the value you bring to your customer 🧮 Understand your customer’s business model  🛠 Test it until you make it  “IT’S ALL ABOUT VALUE, NOT ONLY PERCEIVED, BUT REAL“ If you consider expanding in the US, pricing should be a cornerstone of your US strategy. Your costs will probably skyrocket, but you usually face a market with more purchasing power. Countless articles, thoughts, …