In 2002, Maurice, Guillaume and myself co-founded Brixlogic, a software development platform for Web Services. Much like today, it felt like the worst possible timing to start a company, right after the internet bubble had burst. We had designed our platform to handle any kind of server-to-server communication using XML. There was a huge potential market, but we didn’t have …
Tag: sales
How to sell in the U.S.?
Selling in the US is more of a Science than an Art if you want to have a repeatable and predictable process that will ultimately bring scalability and growth. To know more click here.
How to Optimize Your Lead Generation at CES?
In less than two months, you will be among the 4,500 companies or the 180,000 attendees at Consumer Electronics Show (CES) in Las Vegas. Among them you surely can count individuals (journalists, customers, partners, investors, etc.) that would change your destiny… if you could only meet them! But how can you draw their attention at such a giant technology fair? …
How to sell disruptive products to C-level executives?
post written by our Advanced Business Development Advisor, Robert DiLoreto, now VP Sales US @MicroEJ The key to explosive growth, shorter sales cycles and larger transactions is to target the C-suite. However, most of the selling methods you’ll see on the market do not talk about selling to the C-suite. C-suite executives have a different perspective from management and operations …